CHRIS HOBSON
www.christopherhobson.com / chris.hobson9@gmail.com
COMMUNICATIONS DIRECTOR
Professional Summary
Strategic leader with over a decade of experience in advocacy and communications. Highly adept at elevating organizational profiles and fostering global partnerships. Proven success in developing integrated strategies to enhance visibility and influence policy across diverse sectors. Skilled in multi-channel campaign management, team leadership, and stakeholder engagement. Committed to producing change through data-driven storytelling and strategic collaborations, with a focus on advancing organizational goals and initiatives.
Core Skills
Strategic planning | Team leadership | Editing | Proofreading | Project management | Client relationship management | Blogging | Salesforce | Amazon Athena | Amazon Redshift | SQL | Microsoft Power BI | Google Analytics 4 | Basecamp | SiteCore | CMS | Drupal | Joomla | Adobe Photoshop | Adobe Premiere Pro | Social media: LinkedIn / Twitter / Instagram | GPT-4 prompt engineering | ChatGPT plugins | Python | some knowledge of Spanish and Urdu
PROFESSIONAL EXPERIENCE
Washington, DC | July 2012 to present
SENIOR COMMUNICATIONS MANAGER
- Serve on a patient-centered care executive team charting the course for patient-centered care in radiology
- Supervise project teams composed of ACR employees and contractors for a range of projects, including a past direct staff report
- Have helped grow publications readership by thousands of users by using Google Analytics 4 to track content metrics
- Query complex datasets in Amazon Redshift and Athena to improve educational product performance
- Lead a group of physicians and quality measure developers in creating patient-reported outcomes performance measures
- Created, develop content for, and host the award-winning ACR Bulletin Podcast
- Write and edit highly-influential Imaging 3.0 case studies (see “Writing Samples” section below)
- Direct the production of and host a widely-viewed Instagram Live interview series
- Direct and edit award-winning videos about innovative radiologists
- Manage budgets for two committees within the ACR Commission on Patient- and Family-Centered Care
- Developed a first-of-its-kind population health management webinar series at ACR
- Won the 2019 Apex Award of Excellence in Video Media for a radiology video
- Produced a series of videos for ACR’s Data Science Institute Lab
- Facilitate collaboration with outside organizations such as the American Medical Association and American Hospital Association on webinars and other educational projects
- Write and edit for the ACR Bulletin and the Journal of the American College of Radiology
- Develop content for the Imaging 3.0 initiative microsite at acr.org
American Coatings Association
Washington, DC | October 2010 to July 2012
ASSOCIATE EDITOR / COMMUNICATIONS MANAGER
- Edited the gold standard scholarly publication for the paint and coatings industry, the Journal of Coatings Technology and Research
- Wrote and edited for flagship publication CoatingsTech
- Set up the ACA’s YouTube channel / directed and edited videos
- Began the practice of analyzing social media metrics at the ACA
American Psychological Association
Washington, DC | December 2007 to October 2010
PUBLIC AFFAIRS SPECIALIST
- Main point person in the APA public affairs department for all outside media professionals
- Pitched stories to major news outlets such as CNN and The Washington Post
- Wrote, edited, and proofread press releases (See “Writing Samples” section below)
- Maintained multiple up-to-date contact lists of media professionals
- Contributing Editor to APA’s internal newsletter The APA Insider
TEACHING EXPERIENCE
Northern Virginia Community College
Arlington, Virginia | English Department | 2008-2009
ADJUNCT ENGLISH PROFESSOR
- Adjunct Professor of one English composition class and one accelerated English composition class during consecutive semesters
Northern Virginia Community College
Ft. Belvoir, Virginia | English Department | 2007-2008
ADJUNCT ENGLISH PROFESSOR
- Taught two accelerated English classes during one semester
- Moderated an online class forum during one class session per week
EDUCATION
George Mason University (Fairfax, VA)
MFA in English/Creative Writing | Graduated Magna Cum Laude
Miami University (Oxford, OH)
BA in History | Graduated Cum Laude
CERTIFICATIONS
- Stanford University | AI in Healthcare | January 2024 (course certificate)
- Stanford University | AI in Healthcare Capstone | January 2024 (course certificate)
- Stanford University | Evaluations of AI Applications in Healthcare | January 2024 (course certificate)
- Stanford University | Introduction to Clinical Data | January 2024 (course certificate)
- Udemy | The Complete SQL Bootcamp: Go from Zero to Hero | January 2024 (course certificate)
- LinkedIn | Everybody’s Introduction to Tableau | December 2023 (course certificate)
- LinkedIn | Developing Your Emotional Intelligence | November 2023 (course certificate)
- LinkedIn | Google Analytics 4 Essential Training | November 2023 (course certificate)
- Skillshop | Google Analytics Certification | November 2023 (course certificate)
- Skillshop | Google Analytics for Your Business | November 2023 (course certificate)
- Skillshop | Get Started Using Google Analytics | September 2023 (course certificate)
- Stanford University | Fundamentals of Machine Learning for Healthcare | October 2023 (course certificate)
- Stanford University | Introduction to Healthcare | August 2023 (course certificate)
- University of Michigan | The Influence of Social Determinants on Health Specialization | June 2023 (course certificate)
- University of Michigan | Social Determinants of Health | June 2023 (course certificate)
- University of Michigan | The Influence of Social Context on Health | July 2022 (course certificate)
- University of Michigan | Assessing and Improving Community Health | February 2022 (course certificate)
- Johns Hopkins University | Understanding and Strengthening Health Systems | February 2021 (course certificate)
- Universiteit Leiden | Population Health: Fundamentals of Population Health Management | May 2020 (course certificate)
- University of Pennsylvania/Wharton School | The Economics of Health Care Delivery | November 2019 (course certificate)
- Columbia University | Health Informatics For Innovation, Value & Enrichment | March 2019 (course certificate)
- University of Pennsylvania/Wharton School | Managing Social and Human Capital | November 2017 (course certificate)
Writing Samples
- JACR scholarly article: The Commodity-Proof Radiologist (HTML/PDF)
- Contributor to ACR Bulletin special issue Improving Access to Screening (HTML/PDF) (Winner of the Regional Gold Award, 2023 Azbee Awards of Excellence)
- Contributor to ACR Bulletin article series PHM In Your Practice (HTML) (Winner of the Regional Silver Award, 2022 Azbee Awards of Excellence)
- Imaging 3.0 case study: Screening in Underserved Communities (HTML)
- Imaging 3.0 case study: The Meaning of Grit (HTML/PDF)
- ACR Bulletin feature article: Adapting to Change
- ACR Bulletin feature article: An Incomplete Picture
- APA Press Release: APA Honors Former First Lady Rosalynn Carter with Presidential Citation for Work on Destigmatizing Mental Illness
SOCIAL MEDIA
VOLUNTEER EXPERIENCE
- Fathers Assisting Mothers, Inc.
- The Canal Arts
- Ottawa Community Schools Network